For over 30 years, Giant RV has been a leading name in the RV industry of Southern California. With four locations, 40 acres of inventory and a commitment to being the premier choice for those seeking a high-quality recreational vehicle.
Giant RV approached me to redesign their website and social media in order to increase online sales and strengthen brand continuity online and offline.
Instead of the "basic" print ad look, I wanted Giant RV to be different from their competition. I added a little “more flare” with animations, providing visual stimulus for the user, and an extra aesthetic dimension.
The brand had a modern, unique appearance that was distinct in its industry. The final product helped the company target more customers and rank high in organic search since the launch of the new brand identity.